You cannot play the game of life with sweaty palms.

Dr. Phil McGraw

Summary

30 Years in Consumer Package Goods Industry
Extensive Large, Medium and Small Company Leadership
Sales, Marketing, HR and General Management
Mainstream, Specialty, Natural and Organic Categories
All Channels (i.e., grocery, club, drug, mass, c-store)

What's Next

I'm interested in developing and growing a business. I have a clear strategic mind. I'm able to determine want needs to be done, and then get my hands dirty executing.

I'm fast-paced, love learning new things and not afraid to put myself out there. My favorite thing in the world is people - I love meeting new people, coaching up-and-comers, and hearing life stories. I delight in managing diverse teams and coaching team members to reach their full potential. I think one of my strongest assets is I listen well.

I can't image being in this world without my hair on fire -- building a business, helping others, creating something from nothing, learning something new, pushing myself.

KEY CAREER ACCOMPLISHMENTS

Change Agent Leader

Transformed a 4th generation, 100-year-old company into a dual, branded and private label business, resulting in capturing the number one brand position.

COMPANY-WIDE LEADERSIP

Reversed single-digit profit margins to 30%+ margins in 2.5 years, shaping a privately-held company for sale. Developed and executed offering memorandum for successful company sale.

Creator

Conceptualized and developed hundreds of new products for multiple companies resulting in sales growth, profit growth, and share growth.

Vision & Planning

Developed, created and mentored first-ever departments and expertise in consumer marketing, customer/trade marketing, sales planning, new products, category management, shopper marketing, social media and interactive marketing.

RAINMAKER

Developed strategy and executional plan to reverse double-digit declines to a +25% growth in one year with a 3-market-share point gain.

RELATIONSHIP BUILDER

Reversed negative relationships with distributors through personal relationship building, changes in sales execution and implementation of new program.

COMPANIES

The Quaker Oats Company

Various Sales & Marketing Positions
Cereals, Gatorade, Snacks, Breakfast Products
$6B Revenue

Bell-Carter Foods, Inc

Vice President of Marketing and Innovation
Largest Domestic Olive Producer
Branded and Private Label
$200M Revenue

Power Bar, Inc

National Sales Director
Energy Bars
$135M Revenue

Forward Foods, Inc

General Manager, Recharge (start-up)
Strategy, Sales, Market Research for Detour
Protein Bars and Drinks
$45M Revenue

Imagine Foods, Inc

Executive Vice President - Sales, Marketing, HR
Organic and Natural Non-Dairy Beverages, Soups, Frozen Desserts
$65M Revenue

nSpired Natural Foods, Inc

Vice President - Marketing and Innovation
Organic and Natural Nut Butters, Chocolate, Oils, Snacks
$60M Revenue

ADDITIONAL EXPERIENCE

Vistage International

Key Executive, 2008 - 2011

Bought, transformed, and run a small internet business to satisfy my hobbies and passions, and to keep me sharp on social media, internet marketing, and new technology.

I started a publication company in order to professionally publish my husband's first novel in both print and ebook formats. I occasionally consult and help others edit and publish their projects.

I am a Deacon and Community Outreach Director for my Church. As Outreach Director, I develop ways for the Church to engage with the community. I also handle internal and external marketing and communications.